Sika endowed research group "Management in Emerging Markets"

This project aims to promote teaching and research on management in emerging markets at the University of Fribourg, taking into account the growing importance of emerging countries in Western strategies.

It addresses a current topic that encompasses expert knowledge from economics, awareness and understanding of cultural differences, potential behaviour of employees in emerging markets, knowledge of institutional frameworks, and corporate strategies.

This programme strengthens the international management programme that the Foundation supported in 2007, and ensures a promising new generation of researchers at the University of Fribourg thanks to the commitment of Dr Marie-Ann Betschinger. 

Acknowledgments

We sincerely thank Sika SA for its invaluable and loyal support of the University of Fribourg.